Ethiopian Airlines Names Samson Arega Bekele to Lead Global Customer Experience
Business News – News features, commentaries, analyses, interviews & Op-ed. Business News/Special To The African Times/USA Samson Arega Bekele has been appointed as the Group Vice President of Customer Experience at Ethiopian Airlines, a role in which he brings over a decade of leadership experience in the aviation industry. Known for his contributions to operational efficiency, customer satisfaction, and strategic growth, Arega steps into this position as the airline continues its global expansion. A native of Ethiopia, Arega began his career after graduating with honors in International Trade and Investment Management from Adama Science and Technology University. He went on to pursue a Master’s in Integrated Marketing Communications at the University of Mississippi, where his academic excellence earned him a